For our first store in Asia, we wanted to bring a piece of Sweden to Tokyo. Within the 260 square meter space we wanted to create a house within the store. The concept was to morph a modern Swedish house within a retail location. For me it becomes an important landmark, to create a little Swedish home on the other side of the world, offering something which is a total Stockholm experience. Acne Studios Aoyama will carry Acne Studios Women’s, Men’s, denim and accessories collections on three floors, with the men’s ready-to-wear, denim and accessories on the basement floor, the women’s ready-to-wear,  accessories and shoes on the ground floor and women’s denim on the first floor.”